Coffee ​ a Supermarket Chain Has Its Own House Brand

question 143

Short Answer

Coffee
​ A supermarket chain has its own house brand of coffee.The general manager claims that their coffee is better than the coffee sold by a well-known Coffee Shop chain.To test the claim 40 individuals are randomly selected to participate in the following experiment.Each respondent is given the two brands of coffee to taste (without any identification)and asked to judge which one is better.Suppose that 25 people judge the Coffee Shop chain brand better,four say that the brands taste the same,and the rest claim that the supermarket brand is better. ​ ​
-{Coffee Narrative} Which test is appropriate for this situation?

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Definitions:

Qualitative Studies

Research methodologies that focus on understanding phenomena through in-depth investigation and analysis of how individuals perceive and experience their lives, avoiding numerical data.

Types of Analysis

Refers to the various methodologies used in research and examination, such as statistical, qualitative, quantitative, and comparative analysis.

Hawthorne Effect

The effect of the research process itself on the groups or individuals being studied; hence, the act of studying them often itself changes them.

Originated

Refers to the point or place where something begins or is created.