Executives at CelCorp,a Major Telecommunications Company,are Concerned That Its Organisational

question 72

Essay

Executives at CelCorp,a major telecommunications company,are concerned that its organisational structure is ineffective.The company currently has a functional structure in which employees are grouped by specialisation-manufacturing,marketing,research,administration,etc.CelCorp has manufacturing plants in six countries throughout the globe,marketing operations in several dozen countries,and research and development centres in three countries.The company makes three distinct products with approximately equal revenue- mobile telephones,satellite communication systems and internet routers.Recommend a new organisational structure for CelCorp and justify your decision.

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Definitions:

Echinoderms

A phylum of marine animals including sea stars, sea urchins, and sand dollars, characterized by radial symmetry and a unique water vascular system.

Nematodes

A phylum of worm-like organisms known as roundworms, which can be found in various habitats and play diverse ecological roles.

Cnidarians

A phylum of aquatic invertebrate animals that includes corals, jellyfish, sea anemones, and hydras, characterized by their cnidocytes, stinging cells used for prey capture and defense.

Antennae

Sensory appendages found on the heads of insects and some other arthropods, used for sensing the environment.