What Do We Mean by the Phrase 'The Medium Is

question 41

Multiple Choice

What do we mean by the phrase 'the medium is the message'?

• A) Effective communication occurs when people are neither too quiet nor too loud
• B) Effective listeners should look for non-verbal cues to decipher the sender's true meaning
• C) Effective communicators use several channels to transmit the intended meaning
• D) The communication channel selected transmits meaning beyond the message content

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Definitions:

Net Markups

This term refers to the difference between the cost of a product and its selling price, minus any discounts or allowances.

Net Markdowns

The reduction in the selling price of goods, subtracted from the original or previous selling price, often to clear surplus inventory.