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During a meeting,senior executives of a consumer products company tackled the problem that they were late in detecting several consumer trends,such as the trend towards using see-through plastics in kitchenware.While trying to determine the source of this problem,one executive said: 'The main problem here is that we need to find a better industrial design firm to design our products.' Which of the following best describes the decision-making problem that this executive is exhibiting?
Working Memory
A brain function of limited capability designed to hold information in the short term for later processing.
Chunks
In cognitive psychology, chunks refer to the units of information organized and grouped together for easier understanding and recall.
Long-Term Memory
The aspect of memory in which information is stored for an extended period, potentially as long as a lifetime.
Mnemonic Device
A strategy or technique that aids in remembering information, such as an acronym or rhyme.
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