Examlex
This type of MNC seeks to integrate diverse regions of the world through a global approach to decision making.
High-quality Product
A product that surpasses ordinary standards of performance, durability, and design, and meets or exceeds customer expectations.
Penetration Pricing
Penetration pricing is a marketing strategy used to attract customers to a new product or service by offering a lower price initially.
Penetration Pricing
A pricing strategy where a product is priced lower than the competition to attract customers and gain market share quickly.
Mass Market
Refers to the large, undifferentiated market of consumers with a wide range of product needs and preferences, often targeted by companies with products of broad appeal.
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