To Gauge Stickiness, a Company Monitors

question 98

Multiple Choice

To gauge stickiness, a company monitors

• A)the average time it takes customers to make a purchase from the time they logon to a website to the time they logoff.
• B)the average time it takes for customers to move from one page of a website to another.
• C)the amount of time per month, in minutes, visitors spend on a company's website.
• D)the number of visits by a unique customer to the same website before an actual purchase is made.
• E)the total time, in hours and minutes, that it takes for a customer to make an online purchase

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Definitions:

Company Income Statement

A financial report that shows a company's revenues, expenses, and profit over a certain period of time.

Operations Management

The field of management concerned with designing and controlling the process of production and redesigning business operations in the production of goods or services.

Employment Agencies

Employment agencies are organizations that match employers looking to hire with individuals seeking employment, facilitating job placements across various industries.

Professional Organizations

Groups or associations that are formed to advance a specific profession and to serve the interests of its members.