Manufacturers of Consumer Products Use Transactional Websites Less Frequently Than

question 247

Multiple Choice

Manufacturers of consumer products use transactional websites less frequently than other firms because

• A)in some industries, this form of vertical integration is illegal.
• B)there is a threat of channel conflict.
• C)it is difficult to maintain inventory levels at online warehouses.
• D)some stakeholders are opposed to websites that drain resources without providing any return on investment.
• E)such websites require dynamic pricing, which is difficult to use if supply and demand conditions change frequently.

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