One Disadvantage of Using Magazines as an Advertising Medium Is

question 59

Multiple Choice

One disadvantage of using magazines as an advertising medium is

• A)the inability to target specific audiences.
• B)the short lead time needed to place an ad.
• C)the relatively high cost.
• D)the lack of noise associated with the use of magazines in the communication channel.
• E)the antagonism with environmentalists.

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Definitions:

Hyperpolarization

An increase in a cell's membrane potential, making the interior of the cell more negative and less likely to fire an action potential.

Plasma Membrane

The semipermeable membrane surrounding the cytoplasm of a cell, responsible for controlling the passage of substances in and out.

Gray Matter

A major component of the central nervous system consisting of neuron cell bodies, dendrites, and unmyelinated axons, associated with processing and cognition.

Myelinated Axons

Nerve fibers covered with myelin, a protective sheath that enhances the speed and efficiency of electrical signal transmission in the nervous system.