A Channel of Communication Refers to

question 189

Multiple Choice

A channel of communication refers to

• A) the selection of either paid or nonpaid forms of information dissemination.
• B) a similar understanding and knowledge that a sender and receiver apply to a message.
• C) an open-ended dialogue between the marketing department and the firm responsible for developing the IMC program.
• D) a social network-based forum that allows customers to communicate their likes, dislikes, suggestions, and concerns to an organization 24 hours a day, 365 days a year.
• E) the means (salesperson, advertising media, or public relations tools) of conveying a message to a receiver during the communication process.

Identify and differentiate between various organisational subsystems and their roles.

Grasp the ethical considerations and decision-making imperatives for 21st-century managers.

Appreciate the impact of dynamic and changing environments on organisational strategy and operations.

Understand the integration of different management theories into contemporary management practices like Theory Z.

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Definitions:

Hierarchical Ranking

The organization of entities or individuals in a structure where some hold higher positions or status than others, often leading to differentiated treatment or access to resources.

Conflict Theorists

Sociologists who view social life as a competition, emphasizing the role of coercion and power in producing social order, often focusing on class, race, and gender struggles.

Davis-Moore Thesis

A theory suggesting that social stratification is beneficial to society because it ensures that the most capable individuals occupy the most important roles.

Status Symbols

Material indicators that demonstrate a person’s social and economic position.