Direct Orders Refer to

question 70

Multiple Choice

Direct orders refer to

• A)direct communication with consumers to generate a response in the form of an order,a request for further information,or a visit to a retail outlet.
• B)products that are shipped directly to the place of purchase rather than being stored or distributed through intermediaries.
• C)the result of offers that contain all the information necessary for a prospective buyer to make a decision to purchase and complete the transaction.
• D)the outcome of an offer designed to motivate people to visit a business.
• E)the result of an offer designed to generate interest in a product or service and a request for additional information.

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Definitions:

Feelings of Anger

An emotional state characterized by strong discomfort and hostility towards someone or something perceived as a threat or wrongdoing.

Intensity

The degree of strength, force, or concentration of an activity, emotion, or property.

Spillover Effect

The phenomenon where an occurrence in one context or part of a system spreads to other parts, influencing them in some way.

Two-Factor Theory

A model that explains emotions as a result of physiological arousal and cognitive labeling of that arousal.