The Activities Related to Managing the Store and the Merchandise

question 120

Multiple Choice

The activities related to managing the store and the merchandise in the store, which includes retail pricing, store location, retail communication, and merchandise are referred to as the __________.

• A)wheel of retailing
• B)distribution plan
• C)retail life cycle
• D)retailing mix
• E)retail store positioning

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Definitions:

Wage Rate

The amount of money paid to an employee per unit of time worked, often hourly, daily, or annually.

Complementary Resources

Goods or services that are used together, where the use of one increases the value or demand for the other.

Shift Demand

A change in the quantity demanded at every price point, caused by factors other than the price of the product itself.

Derived Demand

Demand for a good or service that arises from the demand for another good or service; for example, the demand for steel is derived from the demand for cars.