There Are Several Reasons Why a Consumer Would Be Reluctant

question 407

Multiple Choice

There are several reasons why a consumer would be reluctant to adopt a new product, including a risk barrier, which occurs when __________.

• A)there is no incentive to change
• B)there are physical, economic, or social fears
• C)there are cultural differences
• D)the financial commitment is too great
• E)the product is not consistent with existing habits

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Definitions:

Common Shareholders

Individuals or entities that hold common stock in a corporation, entitling them to dividends and voting rights, but placing them last in priority for company assets in case of liquidation.

Dissolve

To formally end or terminate an entity, such as a corporation, partnership, or marriage, through legal means.

Outstanding Common Shares

The total number of common shares of a corporation that are issued and currently held by shareholders.

Total Equity

The total net value of a company, calculated as the difference between its total assets and total liabilities.