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Apple Launched Its IPad in 2010 and It, Along with Its

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Apple launched its iPad in 2010 and it, along with its companion iPad mini, have become the world's bestselling tablet devices with their multitouch user interfaces and the availability of hundreds of thousands of apps. The product class has experienced tremendous growth in terms of sales and the addition of formidable competitors such as Samsung Galaxy, Google Nexus, Sony Xperia, etc. - all vying for market share. In which stage of the product life cycle are the iPad and other tablets?


Definitions:

Global Companies

Enterprises that operate in multiple countries around the world, offering products or services to a global customer base.

Fluctuations

Variations or changes in level, degree, or value that occur over a period of time.

Global Marketplace

Refers to the international, interconnected market where businesses from various countries can exchange goods and services.

Direct Investment

A financial commitment made by an entity located in one country to gain controlling interest in a company situated in a different country.

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