An Organization's Use of a Name, Phrase, Design, Symbol, or Combination

question 205

Multiple Choice

An organization's use of a name, phrase, design, symbol, or combination of these to identify its products and distinguish them from those of competitors is referred to as

• A) a label.
• B) branding.
• C) a trademark.
• D) a brand name.
• E) a trade name.

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Definitions:

Startup Costs

Initial expenditures required to establish a business, covering expenses such as equipment, inventory, and licensing fees.

Site Selection

The process of determining the most suitable location for a business or facility, taking into account factors like cost, accessibility, regulations, and supply chain logistics.