Kellogg's Has Several Cereals Targeted at Different Types of Users

question 168

Multiple Choice

Kellogg's has several cereals targeted at different types of users.This is an example of multiple products aimed at multiple markets.Manufacturing these different cereals is clearly more expensive than producing one,but seems worthwhile if it serves customers' needs better,doesn't reduce quality or increase price,and

• A)conforms to all FDA guidelines.
• B)adds to the manufacturer's sales revenues and profits.
• C)creates economy of scale.
• D)decreases the cost of the physical plant.
• E)stabilizes the sales revenues and profits.

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Definitions:

Boumediene v. Bush

A landmark U.S. Supreme Court case in 2008 that granted detainees at Guantanamo Bay the right to challenge their detention in U.S. courts.

Military Commissions Act

A U.S. law passed in 2006 that authorized the trial by military commission of foreign enemy combatants and limited their access to habeas corpus challenges.

Enemy Combatant

An individual engaged in hostilities against a state, who does not qualify as a lawful combatant under the laws of war.

Hamdi v. Rumsfeld

A landmark Supreme Court case decided in 2004 that recognized the power of the government to detain enemy combatants, including U.S. citizens, but also established detainees' rights to challenge their detention.