FedEx and UPS Are Converting Their Delivery Trucks with Standard

question 278

Multiple Choice

FedEx and UPS are converting their delivery trucks with standard diesel engines to more fuel-efficient and cleaner hybrid-electric vehicles, which can cut fuel costs by half and lower fuel emissions by 90 percent. These vehicles are marked as low-emission hydraulic hybrids right on the side of the trucks. This is an example of

• A)demarketing.
• B)triple-top line marketing.
• C)preemptive compliance.
• D)green marketing.
• E)cause marketing.

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Definitions:

Span of Control

The number of subordinates that a manager or leader can effectively oversee, control, or influence.

Dividing Up Tasks

Involves breaking down a project or job into smaller, more manageable parts and assigning them to different team members.

Change Competency

The capability to effectively manage and adapt to alterations in the environment, processes, technology, or organizational structure.

Franchising

A business strategy in which a brand and business model are licensed by a franchisee from the franchisor for the establishment and operation of a new branch.