American Express Has a Long History of Working for the Good

question 343

Multiple Choice

American Express has a long history of working for the good of all in its New York community.In 1885,it engaged its employees to help raise money to build the pedestal of the Statue of Liberty.Today,it has a program to help restore,preserve and revitalize historic sites in New York City.These actions by American Express are partial fulfillment of the __________ the firm has established for itself as a corporate citizen.

• A)unit sales goals
• B)market share goals
• C)sales revenue goals
• D)customer satisfaction goals
• E)social responsibility goals

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Definitions:

Total Quality Management

A management approach focused on continuous improvement of processes, products, and services through ongoing feedback and systematic analysis.

Statistical Analyses

The application of statistical methods and techniques to analyze and interpret data in order to make informed decisions.

Divisional Departmentation

A method of organizing a company's structure where divisions are formed based on products, services, or markets, each with its own set of functions.

Highly Trained Individuals

Persons who have received extensive instruction and practice in a particular skill set or field of study.