An Action Item List Refers to an Aid to Implement

question 344

Multiple Choice

An action item list refers to an aid to implement a marketing plan that consists of four columns: (1) the task; (2) __________; (3) the date to finish the task; and (4) what is to be delivered.

• A)the budget
• B)the product or service
• C)the points of difference
• D)the promotional message
• E)the person responsible for completing that task

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Definitions:

Economic Profit

The surplus remaining after accounting for both explicit and implicit costs from total revenues.

Monopolistically Competitive

A market structure in which many companies sell products that are similar but not identical, allowing for competition based on product differentiation.

Excess Capacity

A situation where a firm produces at a level less than its maximum output, often resulting in inefficiencies or higher production costs per unit.

Monopolistically Competitive

A market structure where many firms sell products that are similar but not identical, allowing for some degree of market power in setting prices.