Four Factors Are Required for Marketing to Occur: (1) Two

question 150

Multiple Choice

Four factors are required for marketing to occur: (1) two or more parties (individuals or organizations) with unsatisfied needs; (2) a desire and ability on their part to be satisfied; (3) a way for the parties to communicate; and (4) __________.

• A)an affordable and actionable advertising campaign
• B)something to exchange
• C)a healthy competitive environment
• D)government approval
• E)an ability to see hidden potential within an environmental force

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Definitions:

Social Contract Orientation

A theory in moral and political philosophy that examines the hypothetical understanding that individuals might agree to, forming the basis of societal rules and obligations.

Universal Ethical Principles

Moral principles that are considered to be universally applicable and foundational to ethical decision-making, such as justice, equality, and respect for human dignity.

Post Conventional Reasoning

A stage of moral development in which individuals make ethical decisions based on their own principles and values rather than external norms or rules.

Conventional Reasoning

A stage of moral development where individuals make judgments based on conventional standards of right and wrong.