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Explain how scarcity is the root cause of the trade-offs and opportunity cost illustrated in the production possibilities frontier (PPF).
Social Marketing
The application of marketing principles to influence behaviors that benefit individuals and communities for greater social good.
Corporate Philanthropy
The act of a corporation donating resources or funds to charitable causes as part of its social responsibility.
Ethical
Pertaining to or dealing with morals or the principles of morality; pertaining to right and wrong in conduct.
Corporate Social Responsibility
Practices and policies enacted by businesses to positively impact society, the environment, and stakeholders beyond direct economic and legal obligations.
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