Low Response Rates That Result When Respondents Fail to Return

question 35

Multiple Choice

Low response rates that result when respondents fail to return a completed mail survey are a major factor leading to response rate bias.These low response rates pose a potential problem because

• A)segments of the population may be overrepresented or underrepresented in the final sample.
• B)a carefully selected convenience sample becomes a probability sample.
• C)only surveys with a 100% response rate can be interpreted.
• D)the sample size becomes smaller than the researcher intendeD.