__________ Is Useful in Comparing the Relative Efficiency of Different

question 72

Multiple Choice

__________ is useful in comparing the relative efficiency of different advertising opportunities or media and in evaluating the costs of campaigns.

• A) CPR-cost per repetition
• B) CPM-cost per thousand
• C) CPQ-cost per quantity bought
• D) CPS-cost per solicitation
• E) None of the above

Recognize the treatment of specific items such as goodwill, entertainment expenses, and provisions for annual leave in tax calculations.

Calculate current tax liability based on taxable income.

Know the disclosure requirements under AASB 112.

Understand the concept of tax base in relation to the carrying amount of assets and liabilities.