_____________________________ Is NOT Is a Component of a Direct Mail

question 77

Multiple Choice

_____________________________ is NOT is a component of a direct mail piece.

• A) outside envelope
• B) sales collateral
• C) market space
• D) contact information
• E) none of the above are components

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Definitions:

Rigidity

The quality of being unable to bend or be forced out of shape; lack of flexibility or adaptability.

Honesty in Fact

The genuine belief or actual state of mind devoid of intent to deceive or defraud.

Good Faith

An honest intention to act without taking an unfair advantage over another party, typically related to the fulfillment of contracts and agreements.

Opportunity for Inspection

A provision allowing a buyer to examine goods before purchase to ensure they meet the agreed standards and specifications.