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The Score for Gap 5 Is Very Important

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The score for gap 5 is very important.Why is this the most important piece of the Gap Model of Service Quality?


Definitions:

Marketing Mix

A blend of several elements of marketing strategies, including product, price, place, and promotion, used to meet the needs of a target market.

Portfolio Consists

The range of products or services offered by a company.

Cadillac Dealer

An authorized seller and service provider for Cadillac brand vehicles.

Marketing-Mix Strategy

A plan of action that utilizes the combination of product, price, place, and promotion to market and sell a product effectively.

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