What Are the Five Different Traits for Brand Personality? Explain

question 80

Essay

What are the five different traits for brand personality? Explain the five traits and give examples of each.Explain why knowing brand personality is important to marketers.Give an example.

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Definitions:

Law of Equity

A body of law that supplements formal statutes with principles of fairness, justice, and conscience in legal judgments and remedies.

Law Merchant

Rules developed by the merchant guilds and the source of common law relating to negotiable instruments such as cheques and promissory notes.

War-Crimes Trials

Legal proceedings conducted to prosecute individuals accused of violating laws and customs of war.

Natural Law

A philosophical theory that posits the existence of a set of laws of nature that are inherent and universal.