Greg and Mark, CRM Consultants, Have Been Hired by Devon

question 18

Multiple Choice

Greg and Mark, CRM consultants, have been hired by Devon to guide her company through the CRM implementation process.All employees are on cross-functional teams to focus transforming the firm into a relationship-based enterprise.Greg and Mark have asked the teams to answer these questions: "How do we measure our performance?" and "How do we increase our capacity for change?".It is clear that they are focusing on _______.

• A) Customers
• B) The relationship between the customer and the firm
• C) The managerial issues
• D) Supplier issues
• E) Distribution issues

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Definitions:

Standard Of Conduct

The expected levels of behavior or ethical practices required of a person or organization, particularly in a professional context.

Expand

to increase in size, volume, quantity, or scope.

Manufacturing Plastic Products

The process of producing items from plastic materials through various methods such as molding, extrusion, or assembly.

Close Corporation

A type of corporation characterized by a limited number of shareholders, no public market for its shares, and often more informal management and operations.