_______________ Is the First Element in the Process Cycle for CRM

question 25

Multiple Choice

_______________ is the first element in the process cycle for CRM.

• A)Analysis and refinement
• B)Supplier interface
• C)Customer interaction
• D)Knowledge discovery
• E)Marketing planning

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Definitions:

Upstream

In an industry context, refers to the exploration and production stages in oil and gas, or more generally, to processes or activities that occur at the beginning of a supply chain.

Consolidated Amount

The total sum resulting from the combination of various items, expenses, revenues, or financial statements.

Direct Approach

A method of presentation in cash flow statements where actual cash flow information from operating activities is presented directly.

Inventory

Materials and products that a business holds for the ultimate purpose of resale.