What Is Database Marketing and in Which Stage of the CRM

question 24

Essay

What is database marketing and in which stage of the CRM process cycle is it used?

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Definitions:

Visibility

The state or condition of being able to be seen or noticed, often in the context of social issues or minority groups seeking recognition and rights.

Second Generation

Individuals born in a country to immigrant parents, often facing unique cultural and identity challenges between their family's heritage and the culture of their birth country.

Present Immigrants

Refers to the current generation or cohort of immigrants residing in a country, distinct from past waves of immigrants.

Past Immigrants

Individuals who have migrated to a new country from their homeland in previous periods, often shaping the demographic and cultural landscape of the new place.