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Michelle Has Been Assigned to Write a Marketing Research Report

question 77

Essay

Michelle has been assigned to write a marketing research report on Japan for her boss.What are the four major types of information she needs.Give examples of each.


Definitions:

Outperform

To do better than others or exceed expectations in a particular task or performance metric.

Mobile Communication

The transmission of information over a distance without the need for wires, cables, or fixed installations, typically through mobile devices.

Message Richness

The degree to which a communication medium is capable of reproducing all the nuances and subtleties of the messages sent through it.

Medium

An online publishing platform where individuals and organizations can publish articles and stories on various topics.

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