Advantages of Electronic Retailing Include ___________________

question 108

Multiple Choice

Advantages of electronic retailing include ___________________.

• A) Extensive selection
• B) Considerable information available for product research and evaluation
• C) Building product communities
• D) Individualized customer experience
• E) All of the above

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Definitions:

Cross-selling

A sales technique used to sell additional products or services to an existing customer, often complementing their original purchase.

Adaptive Selling

A sales technique where the approach is tailored to the needs, wants, or interests of the customer, using feedback and interaction cues.

Formula Selling

A predefined sales technique or approach that follows a specific sequence or set of principles.

Upselling

A sales technique where the seller encourages the customer to purchase a higher-end product, an upgrade, or an additional item to make a more profitable sale.