A Consumer Products Firm with a Functional Structure Is Expanding

question 33

Multiple Choice

A consumer products firm with a functional structure is expanding from a single product line into several diverse product groups, with most sales within one country.Which of the following should it eventually adopt to manage the new conditions most effectively?

• A)Geographic divisional structure
• B)Client divisional structure
• C)Matrix structure
• D)Product divisional structure
• E)Simple structure

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Definitions:

Objection

A statement or argument expressing opposition or refusal, often encountered in sales, legal contexts, and debates.

Salespeople

Professionals engaged in the selling of products or services to potential customers.

Prospect's Objection

Any concern or issue raised by a potential customer that could hinder their decision to buy, necessitating addressal to move forward in the sales process.

Salesperson

An individual who sells products or services to customers, often directly interacting with them to facilitate sales.