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The Process of Multiplying Survey Data by a Factor Reflecting

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True/False

The process of multiplying survey data by a factor reflecting the difference between a survey and a company job is called survey leveling.


Definitions:

Stroop Effect

A demonstration of cognitive interference where the brain's reaction time slows down when the color of a word doesn't match the name of the color.

Availability Heuristic

A cognitive shortcut that relies on immediate examples that come to a person's mind when evaluating a specific topic or decision.

Availability Heuristic

A cognitive shortcut based on easily recalled examples when judging a specific area, notion, practice, or decision-making process.

Base-Rate Information

This term relates to how often an event occurs within a general population.

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