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Three processes have the following costs: Process A has a fixed cost of $2,000 and variable cost of $3.00/unit. Process B fixed cost is $4,000 and variable cost is $2.60/unit. Process C fixed cost is $8,000 and variable cost is $2.40/unit. If the projected total demand is for 6,000 units, which process should be used?
Price Searchers
Sellers who have the ability to control and set prices because their products do not have perfect substitutes.
Marginal Revenue
The additional income that a firm receives from selling one more unit of a good or service.
Average Total Cost
The sum of all production costs (fixed and variable) divided by the quantity of output, indicating the per-unit cost of production.
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