A marketing researcher at a computer company did a study examining user satisfaction with two operating systems.A total of 300 users were surveyed on the type of operating system used and their satisfaction with it.Use the following data set to answer questions 6-14: 
Given that it is impossible for a user to be satisfied and not satisfied with system 10 at the same time,these two events are called ___________________________.
Definitions:
High-Value Opportunities
Opportunities that offer significant benefits or returns, often involving greater risks.
Unmet Need
A market demand that is currently not satisfied or adequately addressed by existing products or services.
Design
A process involving creativity, innovation, and problem-solving to meet user needs or preferences, often resulting in a product, system, or service.
Imagination-Based Strategies
Actions that involve suspending disbelief and dropping constraints in order to create unrealistic states or fantasies.
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