Examlex
If the difference between scores of 3 and 4 has the same meaning as the difference between scores of 25 and 26 on a particular measure,the measure is said to be __________.
Opportunities to See
A metric used in advertising to estimate the number of chances an audience has to view an advertisement.
Social Media Tactics
Specific methods and techniques used in social media marketing to achieve desired communication and business objectives.
Return on Investment
A financial metric used to evaluate the efficiency or profitability of an investment, calculated by dividing the benefit (return) of an investment by its cost.
Profitability
The state of yielding financial profit or gain, an essential measure of a company's success.
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