In Developing and Conducting a Survey, What Is the Purpose

question 115

Multiple Choice

In developing and conducting a survey, what is the purpose of the pre-test phase?

• A) To make sure that the cost of developing the survey instrument is not too great
• B) To generate initial data for analysis
• C) To catch any problems with the questionnaire before it is fully administered
• D) To make sure that the respondents like the issues being addressed by the survey

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Definitions:

Allocation Base

A measure or statistic used to distribute indirect costs to different cost objects, such as departments or products.

Overhead Costs

Expenses related to the day-to-day running of a business that cannot be directly attributed to creating a product or service, such as rent, utilities, and insurance.

Averaging Process

A method used in manufacturing or cost calculation where inputs or expenses over a period are averaged to determine a standard cost or value.

Absorption Costing

A cost accounting method that includes all manufacturing costs—direct materials, direct labor, and both fixed and variable manufacturing overhead—in the cost of a product.