Examlex
When conducting a hypothesis test to determine whether or not two groups differ, using paired samples rather than independent samples has the advantage of controlling for sources of variation that might distort the conclusions of the study.
Stroop Effect
A demonstration of cognitive interference where the brain's reaction time slows down when it has to deal with conflicting information.
Automaticity
The ability to perform tasks without occupying the mind with the low-level details required, typically developed through repetition and practice.
Mental Processes
Mental processes involve the internal, cognitive operations that underlie all human thought, behavior, emotions, and experiences.
Maximize Utility
An economic principle where individuals or firms attempt to obtain the highest possible satisfaction or benefit from their resources and choices.
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