Examlex
Which of the following is false?
Customer Relationship Management
A strategy for managing an organization's relationships and interactions with customers and potential customers.
Customer Preferences
Refers to the desires, tastes, or inclinations that customers have regarding products or services, which can influence their buying behavior.
Internal Customers
Employees or departments within an organization that rely on others within the same organization for products, services, or information.
Continuous Improvement
An ongoing effort to improve products, services, or processes by making small, incremental improvements over time, rather than through big, radical changes.
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