question 45
Multiple Choice
Figure:
Table1
Bank product Checking Checking Checking Checking Savings Savings Savings Savings Mutual funds Mutual funds Mutual funds Mutual funds Location USA Europe SE Asia India USA Europe SE Asia India USA Europe SE Asia India Number-of-customers 1,000,000500,0001,100,000300,000700,000400,000900,000800,000300,000300,00080,000
Table2
Location USA Europe SE Asia India Checking 1,000,000500,0001,100,000 Savings 700,000400,000900,000 Mutual Funds 300,000200,000300,000
The numeric values in Table2 indicate the number of customers.
-In Table2,we show the "location" as columns and the "type of account" as rows.This is called:
Definitions:
Nature of Stress
Describes the fundamental characteristics, origins, and impacts of stress on individuals, identifying it as a response to perceived threats or challenges.
Selective Distribution
A form of market coverage whereby only a small number of all available outlets are used to expose products.
Intensive Distribution
A form of market coverage whereby a product is made available in as many outlets as possible.
Exclusive Distribution
The awarding by a manufacturer to an intermediary of the sole right to sell a product in a defined geographic territory.