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Definition of "Place"
In marketing, the definition of "place" involves the distribution channels or locations where a product is made available to consumers.
Wholesalers
Businesses that buy large quantities of products from manufacturers or other suppliers and then sell smaller quantities to retailers or other businesses.
Marketing Mix
The combination of factors that can be controlled by a company to influence consumers to purchase its products, traditionally identified as product, price, place, and promotion.
"Place"
One of the four Ps in the marketing mix, referring to the location where a product or service is marketed or made available to consumers.
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