Examlex
Acceptance speeches and toasts can be relatively long (typically over five minutes).
Social TV
The integration of social media with television viewing to enhance user engagement through sharing and interaction.
Brand Messaging
The underlying value proposition conveyed through all communications and interactions with the marketplace, helping to inform and shape perceptions of the brand.
The Walking Dead
A popular television series and comic book franchise focused on a group of survivors in a post-apocalyptic world filled with zombies.
Influencers
Persons capable of swaying the purchasing preferences of others owing to their position, knowledge, authority, or rapport with the audience.
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