Variety Is the Number of Product Categories Offered by a Retailer

question 29

Multiple Choice

Variety is the number of product categories offered by a retailer and is referred to as _____________________.

• A) Market penetration
• B) Product reach
• C) Assortment
• D) Breadth of merchandise
• E) Depth of merchandise

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Definitions:

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A mental condition in which a person consistently shows no regard for right and wrong and ignores the rights and feelings of others.

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A form of therapy aimed at understanding and treating psychological and emotional problems through spoken conversation with a therapist.

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