Examlex
Users in the B2B buying process have enhanced responsibilities in new purchase and modified re-buy situations when product specifications are being set for the purchase decision.
Carl Rogers
An influential American psychologist who founded the humanistic approach to psychology, emphasizing the importance of the self and the individual's subjective experience.
Sense of Self
An individual's awareness of their own personality, traits, and values, contributing to their unique identity.
Alfred Adler
Alfred Adler was an Austrian medical doctor and psychotherapist, known as a founding figure in the school of individual psychology.
Childhood-based Feeling
Emotions or sentiments that originate or are deeply rooted in one's experiences during childhood.
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