People Who Know About Many Different Types of Products,initiate Discussions

question 92

Multiple Choice

People who know about many different types of products,initiate discussions about and respond to others' inquiries are called _____________.

• A) Opinion leaders
• B) Market mavens
• C) Influencers
• D) Early adopters
• E) Innovators

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Definitions:

Negative Correlation

A connection between two variables where as one variable rises, the other falls.

Direct Correlation

A relationship between two variables where they move in the same direction.

Nondirectional Correlation

A type of correlation where the direction (positive or negative) of the relationship between variables is not specified.

Statistically Significant

A determination that an observed effect in a study is unlikely to have occurred due to chance alone.