Data Mining Is a Part of _________________ Element of the CRM

question 77

Multiple Choice

Data mining is a part of _________________ element of the CRM cycle.

• A) Analysis and refinement
• B) Supplier interface
• C) Marketing planning
• D) Knowledge discovery
• E) Customer interaction

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Definitions:

Strategic Organizational Behavior

The study and application of knowledge about how people, individuals, and groups act within organizations to improve effectiveness and achieve goals.

Competitive Edge

The advantage that sets an organization or individual apart from its competitors, enhancing its market position.

Relate

To establish a connection or find similarities between things, or to empathize and understand someone's experiences or emotions.

Value Chain

A set of activities that a company performs to create value for its customers, from product design to post-sale service.