The Price of a Barrel of Oil Has Varied Dramatically

question 28

Multiple Choice

The price of a barrel of oil has varied dramatically in the last few years.When the price of oil is high,automobile drivers look to find ways to drive less.An examination of this issue would be in the ________ section of the marketing plan.

• A)Bargaining power of buyers
• B)Bargaining power of suppliers
• C)Threat of new entrants
• D)Threat of substitute products
• E)Rivalry among existing firms

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Definitions:

Reinforcer

In behavioral psychology, a stimulus that increases the probability of a preceding behavior being repeated when it follows that behavior.

Voluntary Behaviors

Actions that individuals choose to perform of their own free will, without being influenced by external forces or pressures.

Operants

Behaviors that are controlled or modified by their consequences, a concept central to operant conditioning in behavioral psychology.

Negative Reinforcement

A behavioral psychology principle where the removal of an unfavorable outcome or stimulus strengthens a desired behavior.