Examlex
Based on the results of a two-factor factorial experiment,the ANOVA table showed that SSE = 5.5.If we ignore one of the factors and perform a one-way ANOVA with the remaining factor using the same data,the SSE will always be larger than 5.5.
Cause Marketing
A type of marketing where a company partners with a non-profit organization or cause to promote their mutual interests.
UNICEF
The United Nations Children's Fund, an international organization that provides humanitarian and developmental assistance to children and mothers in developing countries.
Pampers 1 Pack = 1 Vaccine
A cause-related marketing campaign where the purchase of one pack of Pampers diapers contributes to funding one life-saving vaccine.
Philanthropic Marketing
A strategy that involves companies engaging in or supporting charitable activities, to enhance their brand image and build a strong relationship with their consumers.
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