This Question Has Two Parts;be Sure to Answer Both

question 62

Essay

This question has two parts;be sure to answer both.First,name and describe at least four ways managers can reduce stressors that lead to employee burnout.Next,describe how you might use these techniques to cope with the following situation: You are the CEO of Tate & Stephens,a highly successful advertising firm located in New York City.Your agency represents major clients worth tens of millions of dollars each year.Because the stakes are so high,account executives and creative directors work 70 to 80 hours a week,and they are stressed out most of the time.You want to do something to help your workers remain productive and focused while helping to prevent burnout.

---

Definitions:

Focused Differentiation

A business strategy where a company offers unique products or services to a specific, narrow target market.

Focused Cost Leadership

A strategy that seeks the lowest costs of operations within a special market segment.

Strategy Management

The process of defining the strategy or direction of an organization, and making decisions on allocating resources to pursue this strategy.

Strategy Identification

The process of recognizing and defining the course of action or policies designed to achieve a major or overall goal.