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Keurig Created a New Category of Coffee/tea Preparation by Offering

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Keurig created a new category of coffee/tea preparation by offering one-cup-at-a-time pod-style brewing with its "K-cups." Keurig's product is an example of a transformational innovation.


Definitions:

Vault Cash

Physical money, including coins and paper currency, that banks and other financial institutions hold in their vaults as part of their reserves.

Reserve Deposits

Reserve Deposits are funds that commercial banks hold in reserve, either in their vaults or deposited with a central bank, to meet regulatory requirements and ensure liquidity.

Federal Reserve Bank

The central banking system of the United States, responsible for managing the country's monetary policy and regulating its financial institutions.

Reserve Requirement

The minimum amount of reserves that banks are required to hold by law, usually a percentage of their deposits, to ensure bank liquidity.

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