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Gig companies,such as Amazon,Google,and Apple,are no longer content simply to enhance part of your life.Their new strategy is to build a device,sell it to consumers,and then
Self-concept
An individual's perception of self, encompassing beliefs, attributes, and who and what the self is.
Social Identity
Refers to the portion of an individual's self-concept derived from perceived membership in a relevant social group.
Collectivist Cultures
Cultures that value the goals, needs, and views of the group over the individual, emphasizing community and family ties.
Individualist Cultures
Societies that emphasize personal achievements and individual rights, often prioritizing the individual over the group.
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